About AVP

The Automotive Visualization Platform (AVP) represents a holistic visualization ecosystem that enables automotive brands to create more customer centered experiences based on cutting edge visualization technologies. A raising amount of touchpoints and use cases makes it necessary to develop a visualization solution that covers the entire digital landscape. In order to realize this, the AVP empowers cross-functional expertise with a high end-to-end focus, from the very first CAD model preparation to on demand distribution and high quality frontend experiences. In a nutshell, our goal is to create everything from a car configurator to on demand videos or slick social media content in a couple of minutes and with only a few clicks. AVP provides the automated digital pipeline not only to Audi but to various other brands of the VW Group like VW, VW Commercial Vehicles, Lamborghini or CUPRA.