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Media & Press

Welcome to the Media and Press page of Audi Business Innovation
Portrait of CEO Andreas Sicheneder

Press Kit*'*

Our current press kit is available for download as a PDF.

 

CONTENT

  • ABI in a nutshell
  • Megatrends in the automotive industry
  • Press releases: Digital Study 2024, Audi active coach, and Audi charge and explore
  • Brief biography of our CEO, Andreas Sicheneder  

Press Releases*'*

<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">June 2024<br><br></span></p> <ul> <li>A representative study reveals high interest among German drivers in new digital offerings, particularly among younger audiences</li> <li>However, there are significant doubts about the usefulness of many digital services</li> <li>More education is needed for the acceptance of new technologies</li> </ul>

A man at the wheel of his Audi

<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">February 2024<span style="mso-spacerun: yes;">&nbsp; <br><br></span></span></p> <ul> <li class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">A new convenience service for optimal charging experiences</span></li> <li class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">Audi drivers can choose experiences from various categories</span></li> <li class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">with suggested route planning based on their selected preferences</span></li> </ul>

Woman loads her Audi

<p class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">March 2024<br><br></span></p> <ul> <li class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">A new service for in-car wellbeing</span></li> <li class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">Audi drivers select their desired emotional state and receive wellbeing exercises during their drive</span></li> <li class="MsoNormal"><span lang="EN-US" style="mso-ansi-language: EN-US;">In collaboration with partners from coaching, music, and meditation industries</span></li> </ul>

Person at the wheel of their Audi
 

Media Service*'*

<p>Media Downloads:<br><br></p> <ul> <li>Audi charge and explore</li> <li>Audi active coach</li> <li>Audi stage App</li> <li>CEO Andreas Sicheneder portrait &nbsp;<br></li> </ul>

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Portrait of Kathrin Pfennig

Press Contact

Our press contact is available for inquiries from media representatives.

 

Kathrin Pfennig
Corporate Communications
kathrin.pfennig@audi.de
+49 152-58834910

 

Please understand that this contact is exclusively for inquiries from media representatives.

For all other inquiries, please use our contact form.

You can find career opportunities through our career page.